If you've been on the internet long—like we are—then you're certainly familiar with blogs and online written content. After all, they were all the rave back in the mid-2000s. Almost everyone had them and had attached the word "blogger" to themselves. In today's world, the art of blogging is still [...]
In this age of digital, virtual reality, and artificial intelligence, time is literally of the essence. Not only does the current landscape, specifically the world wide web, encourage this but it also requires it. After all, current technological advancements - smartphones, laptops, and other portable devices - enable us to [...]
As the world increasingly becomes digitized, so does the way we communicate and share information. Traditional marketing channels such as print, radio, and television are no longer the only—or even the most effective—means to reach an audience. As more and more people rely on social media platforms to communicate, buy, [...]
If you've ever watched a movie with a protagonist who had no personality or emotion, you know how hard it is to follow the story. This is often the result of bad screenwriting. But when an audience can't follow a business's story, it's usually because of ineffective brand messaging. [...]
Optimizing your social media presence is a must if you are planning to leverage the opportunities it offers to further boost your business or your digital marketing in the Philippines. After all, the benefits it can provide you are immense. From increasing your visibility to boosting engagement and improving your [...]
No one will disagree with us when we say that social media is one of the best tools that people can use to express themselves online and let people know what they think, particularly of things and topics that interest them the most. However, for effective communication and understanding [...]
For years now, Facebook has proven that it's one of the most effective platforms for digital marketing in the Philippines. Of course, one of the reasons is its massive audience, which now numbers 83.85 million in the Philippines alone. And as we all know, people are a resource that [...]
If you're thinking of a way to bolster your business's customers and influence in the country, then it'll be a must for you to invest in online promotional activities or digital marketing in the Philippines. As we all know, the Philippines is one of the most dominant internet users, [...]
Social media promotion is definitely the way to go if you want to succeed in digital marketing in the Philippines. After all, social media is the most-used form of communication in the country. PH boasts over 92 million social media users as of January 2022—and the numbers will not be [...]
With the emergence of new platforms for communication, hosted by the still-expanding world wide web, the way we conduct marketing has changed considerably—and this is especially true for brands. Before the advent of the internet, marketing was done primarily through print, television, and radio. Now though, digital marketing in the [...]
