In this age where communication is almost boundless, podcasts are among the most popular mediums of exchange, specifically when it comes to ideas, information, conversations, and more.
To put it simply, they’re pretty popular with the people of today. And that’s primarily thanks to how convenient and unobtrusive they are. People can listen to them while busy with other commitments like their work commute, house chores, and many more—allowing them the leisure to learn new things without having to make more time.
Because of their accessibility and flexible nature, podcasts have become popular for those who have a penchant for social or digital marketing in the Philippines—two of the fastest growing fields online at present. Of course, we’re talking about the thought leaders within the industry who want to share their expertise with others that are interested in gaining insight, tips, and success when it comes to online marketing.
If you’re curious about them, you’ve come to the right place! Here we’ll be listing down the best social media/digital marketing podcasts available on the interwebs, specifically those that are approved by top social media management agencies in the Philippines.
- Akimbo by Seth Godin
Seth Godin is a prominent figure in the field of digital marketing and search engine optimization (SEO), which is why his podcasts are popular in the community. With his years of experience and expertise, he shares a lot of insightful ideas, practical information, and advice with his listeners.
But what makes his podcast effective is its question-and-answer aspect. Listeners can record questions through Godin’s website, which are then answered and played during episodes.
His podcast runs from 20 to 40 minutes per episode. You can listen to it online or through an app.
Learn more by clicking here.
- Social Media Marketing Podcast
This podcast is the handiwork of experts from the Social Media Examiner, a popular online website that publishes content—of different formats—about social media platforms and how businesses can utilize them to market their products and expand their influence online.
The podcast covers a wide range of topics with a focus on social media networks and how to market within them. Episodes are usually 45 minutes long and are available to stream on their website and various streaming platforms.
Learn more by clicking here.
- Marketing Over Coffee
Hosted by John J. Wall and Christopher S. Penn, Marketing Over Coffee is a discussion-based podcast that tackles timely issues regarding all realms of digital marketing, specifically what’s new about the industry, best practices, and effective techniques. They also invite noteworthy individuals within the industry to talk about a variety of issues and topics.
Every episode runs between 20-35 minutes and is available on their website and most podcast streaming platforms.
Learn more by clicking here.
- Marketing School
Established by Neil Patel and Eric Siu, two distinguished individuals in the field of marketing and SEO, the Marketing School podcast offers listeners great insight into the current state of digital marketing. It provides aspiring digital marketers with useful information, insights, news, analysis, and tips.
Episodes range from 5 to 35 minutes and are available on popular streaming platforms.
Learn more by clicking here.
- The Business of Digital
Born from the creative minds of Mat Siltala and Dave Rohrer, who also serve as the podcast’s hosts, The Business of Digital arms its listeners with vital and current information about the digital marketing industry.
They discuss a wide range of subjects—from content scheduling, determining which channels work best for brands and target audiences, and a whole lot more about social media marketing.
You can access the episodes through their website and most streaming platforms.
Learn more by clicking here.
- Exposure Ninja
Exposure Ninja is a podcast developed by a digital marketing company of the same name based in the UK. Its main focus is on digital marketing and SEO.
The host of the show is very knowledgeable about the aforementioned topics, which is what attracts listeners to the podcast. He discusses subjects like lead generation, SEO elements, digital PR, conversions, and more.
While the podcast episodes aren’t available on their website, you can stream them on YouTube and other major streaming platforms.
Learn more by clicking here.
- Marketing O’Clock
Similar to other podcasts mentioned in this blog, Marketing O’Clock focuses its discussions on current events and news in the online marketing community.
Hosted by Greg Finn and Jessica Budde, who welcome the occasional guest, the podcast’s conversations center on a mix of digital marketing and SEO topics. Its main appeal comes from the hosts’ ability to insert insightful and practical knowledge throughout every episode and subject matter, which listeners can utilize in real-life.
The podcast is 20 to 60 minutes long and is available on all platforms.
Learn more by clicking here.
Go Listen and Learn!
If you’re someone who wants to hone their skills and learn more about the art and intricacies of digital or social media marketing, these podcasts will help you out!
You’ll be able to see the industry in a different light and discover different perspectives, which will help you develop the best online marketing strategy for your brand or business.
Happy listening, everyone!
Note: While there’s no problem with doing everything by yourself, we still recommend you seek the help of experts, specifically in the field of SEO, which marketers use to rank higher in Google’s Search Results. SEO services in the Philippines are abundant so reaching out to one won’t be that difficult.
